AMS TALENT, born out of ASCENT MANAGEMENT SERVICES (AMS) in 2008, specializes in Digital Marketing Strategies for the Music Industry from conceptualization through implementation and management. Digital Marketing services include development and growth of engaged Social Media communities as well as creation and distribution of the multimedia those communities demand.
AMS TALENT develops talent, creates a 'artist brand' and provides coaching to help the artist connect and engage with their growing fanbases. As a full-service Talent management firm, consulting is provided to the artist on all aspects of the music business. Where necessary, connections to additional members of the artist team are established, including with entertainment law and finance.
Services provided for artists have included:
•development and tracking to short and long term plans
•new media strategies for online fanbase growth
•press kit development -- both physical and online
•marketing promotions and album release parties
•linking artists with industry professionals including producers, booking agencies, photographers, videographers, graphic artists, labels and tour management•application for song copyrights
•choice and setup of relationships with Performance Rights Organizations (ASCAP, BMI, Soundscan, etc)
•music publishing and distribution
•artist representation in negotiations
•street team creation and leadership
•artist development, including live performance coaching and strategies for communicating online
•merchandise and display design and coordination