The Regular Hero lifestyle – “It’s all about Making Things Better by giving....” Regular Hero is a non-profit apparel and creative branding group that raises resources and awareness for aid projects and organizations around the world. Everyone can be a Regular Hero and Make Things Better. We encourage people to do so through giving. That's why we give you 2 of whatever item you purchase with the hope that you'll give 1 away. We then use the proceeds from the sales of our merchandise for relief aid in the US and around the world.