About

A new brand of leadership.

The Big Hook Experience brings emerging global, high potential leaders face-to-face with industry architects, academics, world-class coaches & athletes and storytellers in intimate, facilitated groups for a personalized growth experience. Big Hook Invitees will learn as much or more from their peers as from the speakers and coaches. With a firm foot in the past, a mind in the present and an eye on the future, the Big Hook Experience inspires a global vision.

Big Hook leaders spend 4 days in one of the world’s leading cities – Ottawa, Canada. Big Hook content is brought to life in some of Canada’s leading historical landmarks like The Museum of History and The National Arts Centre. The entire experience encourages Big Hook leaders to look at leadership through a different lens and inspire them to take action in their organizations. The experience is then further brought to life through a year of peer-group sessions with world-class coaches facilitating the sessions. Finally, the Big Hook peer group, coaches and speakers are permanently connected and networked through a leading-edge app “Simply Hooked”.