“Choose Your Mood”, is the philosophy behind Lynette Lovelace’s new lifestyle brand, lifetherapy. Lovelace combined her spirit, enthusiasm for life, and 20 years of harnessing her inner gifts in the boutique industry and created a line of luxury apothecary products inspired by the therapeutic powers of fragrance and mood. Based on the simple yet influential notion of “Choosing Your Mood,“ lifetherapy aims to encompass the various experiences of life while arousing the senses and allowing an escape from everyday life.
This luxury line consists of:
Everyday Handcrèmes: Paraben free, enriched with vitamin e, aloe vera, essential oils of olive, grape seed and sunflower seed, and oat protein for skin soothing and enhanced moisturization. This velvety lotion penetrates deeply into the skin and absorbs quickly to protect and soothe against the toughest climates and elements.
Ultra Rich Body Cremes: Paraben free, mineral oil free, propylene glycol free, TEA/DEA free. Enriched with shea butter and sunflower oil for skin softness and conditioning. This healing treatment contains super rich jojoba blends and prickly pear extract for intense rejuvenation, vitamin e, b5 and almond oil are present to repair the skin tone and texture.
Hydrating Body Lotions: Paraben free, mineral oil free, propylene glycol free, TEA/DEA free. Enriched with shea butter, aloe vera and jojoba esters for hydration and skin softness. Vitamins E and B5 are present to repair skin tone and texture. This lightweight all over body lotion has long lasting fragrance and leaves no greasy residue.
Pulse Point Oil Roll-on Perfumes: Contain the highest perfume percentage allowed to create an experience that is long lasting. They are also alcohol free and made with sunflower seed oil and a naturally derived emollient ester. Sleek hand-blown glass vials are packaged inside unique, playful and protective containers.
Lovelace states her intentions by giving her products names of:
PLAY: feminine, youthful - notes of marsh grass and sweetness of fresh jasmine, burst of red orange to awaken your senses.
VACATION: sexy, warmth - exotic scent of white orchid and sandalwood combined with Polynesian coconut flakes.
ESCAPE: clean, crisp - sparkling top note of pineapple leaf, inviting aroma of gardenia ending in sensuous musk and palm bark.
CHILL: subtle, peaceful - hint of calming rose with fresh citrus and heliotrope ending with dry amber and vanilla.
FLIRT: flirt innocent, playful - opens with water flowers and bergamot and softly adds the mild notes of coconut, muget and rose.
These unexpected and lively scents correlate specifically with mood and are named in theory with how this synergy translates into fragrance. Understanding that with each new day we change our mood, Lovelace encourages us to discover that “fragrance is more than what we wear; it’s how we feel when we wear it.”
This luxury line retails between $22-$48.