About |
ZipSmart started as its founders became frustrated with the options for taking their business online. They were confronted with lots of challenges... spending money to get a website designed, spending money to keep up with content, spending money to "Optimize for Search Engines," spending money to pay to get clicks on their website (pay per click), then spending money to have the site re-engineered to convert more clicks, then spending more money to make the site functional... it all added up to spending lots of money!
While this process is costly, time consuming, and overwhelming, the simple facts the founders of ZipSmart could not ignore is that more consumers every day are going to Google, or other internet based tools to find the things they need. There simply HAD to be a smarter way... and after years of searching and trying the other options... ZipSmart was born.