My background is rooted in two very distinct, but highly complimentary areas: fashion, design, and the visual arts on the one side and writing, blogging, editing, and research on the other.
I bring the best of both worlds together.
Having worked in fashion – and design more broadly – in New York and London, I understand the creative process, and the creative mind. But having researched and authored two books, and publishing my own webzine of contemporary culture, I also understand communication; emotional symbolism; and trends in ideas and aesthetics, and what they tell us about the deeper impulses and desires of culture, and where it’s heading.
My main endeavor is to express through writing and marketing content what the designer is saying through design and the product line of their brand. I believe your brand should be consistent.