About

A majority of 135 restaurants recently surveyed report that weather, seasons, and events cause sales drops of 20% or more. Even for a small restaurant this adds up to $30,000 or more in unrealized potential revenue. Bluesky Local offers a practical win-win solution to this problem with real-time web technology.

Bluesky Local responds to slow sales conditions (e.g. rainy days) by automatically delivering coupon promotions to local customers via email, text messages, & Twitter.com. Our offer redemption rate to date is an impressive 14%. One customer saw a 20% redemption rate within 5 days of sending her first promotion.

The service offers a win-win value proposition. Customers are given money-saving offers that they opt-in to receive and restaurants benefit from an increase in customer count and sales. In addition the service provides several options for importing or quickly building a customer database of email, mobile phone numbers, and Twitter followers. Included in the service is the option to outsource cumbersome data entry for customer contact information to the Bluesky Local support team.

The BlueskyLocal.com service was formally launched in September 2009. Bluesky Local offers a one-of-a-kind automated marketing solution for restaurants that works to attract customers on days when business is typically slow due to factors beyond a restaurant’s control, such as weather or outside events. The company was founded by two May 2009 Cornell University graduates, Angel Villegas and Matt Ackerson. To date the business has been completely bootstrapped.