Founded in 2022 by Elliott Easterling, Will McGivern-Smith and Kale McNaney, Bonbon is a trailblazing startup that introduces a reward-fueled registration system aimed at enhancing online engagement and data collection for web publishers while giving consumers true privacy controls. Leveraging a network of 30 publishers and a user base of 18,000 users, Bonbon is set to transform the digital landscape with its innovative, reward-based single-sign-on service.