Making an impact on the hiking & backpacking world isn’t going to be easy. There are so many products and resources available already.

Yet we see an opportunity in translating the resources we have into valuable product development. With our different backgrounds, approach and way of thinking, we have acquired valuable perspectives and knowledge regarding hiking and the outdoors. We see there is an unaddressed target group for which we want to provide a source of information and offer hiking equipment.
By being active in both the information distribution and product design we can be of significance to the outdoor industry.

Furthermore, by keeping our ears to the ground we will be more connected with the community and adjust our/your equipment to be fully optimized.