About

If you’re looking for a great way to advertise your company while also making a positive impact on the community, then the READ TO LEAD Initiative may be for you. Through this initiative I have already impacted over 2,838 people just in the last 2 months.

The READ TO LEAD Initiative is simple and effective. We give books to children on your behalf while marketing your company to increase brand awareness.

Over the past 15 years, I've established and managed multiple companies. Throughout this journey, I've come to realize that the success of my brands is rooted in their commitment to making meaningful contributions and giving back to the community. Today, I am a Purpose-driven Goals Coach, owner of The Everett Group, and CEO of Everett Marketing Agency. I am a published author and certified public speaker. In January of this year, I was honored with the title of Mrs. Nevada International 2024 in recognition of my dedication to giving back and making a positive impact within our state.

I homeschool my two boys and have experienced firsthand the transformative power of literacy. Both of my boys recently became published authors and as a family, we firmly believe that literacy creates opportunity and when you read you can lead.

Testing through the National Center for Education Statistics shows that two-thirds of U.S. children are unable to read with proficiency. In Nevada, only 44 percent of elementary school kids are reading at grade level, and in Clark County, this number drops to 41 percent. Children who are not reading well by fourth grade are three times more likely to end up in the criminal justice system.