About

Fragaritto, founded by Haseeb Malayil, is more than a perfume brand — it is a world where fantasy meets reality. The brand creates fragrances that do more than smell luxurious; they are designed to boost confidence and connect with the personality of each wearer. By blending creativity, mythology, and high-quality ingredients, Fragaritto has developed a unique space in the niche perfume market.

Beyond perfumes, Fragaritto is expanding its universe with the Fragaritto Saga, a comic series telling the untold stories of its mystical land and memorable characters like the Fragamist. The brand also emphasizes personal engagement with customers, offering guidance and insight into fragrances, earning founder Haseeb Malayil the nickname “perfume teacher” among enthusiasts.

With the motto “make history where you go,” Fragaritto continues to innovate, create, and inspire, establishing a loyal community of scent lovers while building a narrative-rich world that goes beyond traditional perfumes.