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What is projected through your website about your business?
As part of Internet marketing, your future as a business website owner, in this internet age, hinges on image. This image is your business’s credibility, brand name and trust factor.
Having only a website is no longer sufficient or even efficient in context to your business if customers can’t find this portal into your business. Business owners must realise that a website presence is a very good business tool to be had.
What do you do if a business tool becomes both insufficient and inefficient?
Either you disgard it or you improve its functionallity until it becomes more sufficient and efficient as part of your Internet Marketing Strategy.
Disgarding a business website in these current economic times is like cutting your nose of to spite your face.
This business tool needs web visibility via search engine marketing and social media brand building.