About

Strategy developement Team specialising in
Public relations strategy and Execution
Brand Strategy

Four guys wanted to change the world, so they set out to create a business that could take brands and help them “Do Good”. They called it “Good Branding” Using marketing and brand communications to clearly articulate brands and their products effectively but not just through broadcast media or advertising media.

They believed in community or target market engagement because this has the added benefit of creating rich dialogue, insight and true connections with our communities and/or target audiences. Like Robin Hood, we take from media companiesand bless the target market and its communities with actions that add value.

So they developed ideas that would replace media spend with community spend and still communicate and connect the brand to communities.