About

Living Out Ur Dreams aka L.O.U.D. Muzik is no ordinary record company! L.O.U.D. is a full functioning label that provides artist development, management, video production, and marketing services. The label prides itself in crafting bright, talented artists that present timeless music for today’s generation. L.O.U.D. is contested to be one of the best within the music industry.
L.O.U.D. Muzik is led by CEO Derrick McKinney. Many may know McKinney through his strategic marketing efforts by working with labels such as J Records, State Property South and fashion lines FUBU, Akademiks Clothing, and Makavelli Branded to name a few. McKinney also served as the A&R/Marketing Directior for RND Distribution, overseeing new releases and securing relationships with national retail outlets. He also has gained experience in viral marketing, digital distribution, and consulting services. The same energy and passion that he demonstrated with those brands as been forged to create the L.O.U.D. Muzik imprint. What other way is there to take your career to the next level than by becoming the CEO of your own label?