Macadve

Macadve Announces the Official Commercial Launch of the Revolutionary Electric Head Lice Remover Comb
The fast-growing Indian Direct-to-Consumer (D2C) home improvement and utility pioneer Macadve today announced the official commercial launch of its much-awaited Electric Head Lice Remover Comb.
This new electric wellness device is designed to provide a practical, contemporary solution to one of the most persistent and distressing problems encountered in modern Indian households, representing a major technological step forward in lifestyle hygiene and family care.
Indian families have been battling head lice outbreaks for generations. It’s a deeply frustrating and recurring problem, especially for families with school-going children. Historically, parents have been faced with the choice of tedious manual combing that is physically uncomfortable or aggressive pesticide-based topical chemical shampoos. These legacy chemical options often cause major scalp irritations, allergic reactions and chemical damage to fragile hair cuticles.
Knowing this acute domestic pain point, Macadve’s engineering team developed an electric smart solution that removes the need for liquid treatments altogether, enabling families to do professional-grade scalp hygiene protocols quickly and safely at home.
The Macadve Electric Head Lice Remover Comb features a powerful silent internal vacuum extraction system and precision engineered rounded stainless-steel teeth. As the device glides over the hair, it uses gentle mechanical physics to pull lice, nymphs, and eggs directly away from the scalp, trapping them immediately inside a safe transparent disposable capture filter system.
“At Macadve, our corporate philosophy is all about offering highly effective, smart utility solutions that directly enhance the daily lives of Indian families,” said Amaira, Brand Director, Macadve. “Head lice outbreaks are a very common and highly contagious reality in Indian homes, but the market has lacked a clean, non-toxic and reusable mechanical answer. Families can rest easy now, thanks to our new electric remover. Fast, safe and highly hygienic, this device replaces stressful chemical routines and keeps families protected all year round."
The Electric Head Lice Remover is completely optimized for immediate deployment nationwide for a digital-first distribution. The device will be available through leading digital marketplaces and directly from the platform’s official e-commerce hub with comprehensive user tutorials and quick customer support, alongside the brand’s broader smart cleaning and home improvement ecosystem.
About Macadve
Macadve is a fast-growing Indian D2C e-commerce brand in the home improvement, and lifestyle utility segment founded in 2026 and headquartered out of Bengaluru, India. The brand specializes in designing and engineering high efficiency micro appliances, household smart cleaning technology and family wellness products explicitly engineered to be smart daily solutions for modern Indian households.
Media Contact:
Communications Hub
Brand Director, Macadve
Email: info@macadve.in