Founded in 2001, Maxxsonics specializes in brand and product development of consumer electronics brands. Hifonics, specializes in high end high power car audio. MB Quart specializes in mobile audio, power sports audio under the Nautic sub brand and QUB personal audio. Crunch specializes in car audio with an attitude. Autotek is car audio focused at the car club and car show scene. MAXXLINK are accessories for the installation of all Maxxsonics brand products. West Coast Customs Electronics is product developed in a licensing arrangement with Ryan Friedlinghaus, CEO and Founder of West Coast Customs in Southern California.