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Today paid search platforms are accelerating their use of AI to automate advertiser decision making, prioritizing user experience, and using content-to-intent alignment as their primary audience targeting mechanism. In this highly automated, AI-driven environment advertisers that best understand and leverage this technology evolution are winning, capturing market share, and increasing spend efficiency. That's the power of +AI.
+AI Marketing Technology creates an almost unfair competitive advantage in paid search by leveraging the latest in Machine Learning and Natural Language Processing to optimize faster, at scale with more predictable outcomes. MotiveMetrics enables marketers to understand all the unique motivations of the audiences they are currently reaching, where messaging is aligned to intent, and where there are opportunities to bring new audiences to life by creating and deploying new content that speaks directly to the audience.
Learn why major brands, agencies and independent consultants trust us with over $100MM monthly search spend. Request a demo today and get the most out of your Paid Search investment!