About

MyJoyToys is a pioneering UK-based adult wellness brand verified as the first in the world to focus entirely on mental health, emotional healing, and trauma-informed empowerment. Founded by a female survivor with lived experience of schizophrenia and abuse, we provide more than products—we offer purpose. With an integrated mental health blog, therapy resources, and inclusive messaging, MyJoyToys leads a global movement to break stigmas around sex, trauma, and identity. Our mission is to revolutionise the way the world talks about intimacy, recovery, and community.