About

Platinum Radiance. Platinum Luxury. Platinum Deluxe.

Platinum Deluxe® is a luxury skincare brand founded in 2012 by visionary entrepreneur Shmuel Ovadia, with a mission to redefine anti-aging skincare through innovation, science, and elegance.

At a time when very few brands explored the use of precious metals in skincare, Platinum Deluxe® positioned itself ahead of the industry by developing advanced formulas powered by platinum-infused technology. These formulations are designed to help improve the appearance of skin by enhancing radiance, smoothing texture, and supporting a more youthful-looking complexion.

Since its founding, Platinum Deluxe® has reached customers in over 35 countries worldwide, becoming a trusted name for those seeking high-performance, luxury skincare solutions.

???? The Science Behind Platinum Skincare

The Platinum Deluxe® team spent years refining its proprietary formulas, combining platinum with powerful antioxidants and collagen-supporting ingredients to create effective, lightweight skincare products.

Platinum is known for its antioxidant properties, helping to combat environmental stressors that contribute to visible signs of aging. This supports:

Improved skin texture
Enhanced hydration
Reduced appearance of fine lines and wrinkles
A more balanced, radiant look

Carefully selected ingredients work together to help maintain skin elasticity, moisture retention, and overall skin vitality.

✨ A Modern Approach to Luxury Skincare

Platinum Deluxe® products are designed for individuals who want visible results without complicated routines. Each formula delivers a refined skincare experience that combines performance, simplicity, and elegance.

???????? Quality & Manufacturing Standards

All Platinum Deluxe® products are manufactured in the United States under strict quality control standards. The brand is committed to using high-quality ingredients and maintaining consistency across every product.

???? Discover Platinum Deluxe®

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