RedEye was established in 1997 and clients include William Hill, Butlins and Monarch Airlines. RedEye helps clients sell more and communicate better through the internet. RedEye helps clients improve conversion by offering an integrated service of web analytics, email marketing and website usability. The unique services available allow competitive advantage to be gained from a deeper understanding of user needs and activities. RedEye is the leader in behavioural email. Behavioural email targets consumers based on their online behaviour. Forrester Research recently found that marketers integrating web analytics data with email can generate nearly 4 times more revenue and 18 times greater net profit compared with marketers using simple untargeted mailings.