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CORE COMPETENCY
As long-time guerrilla thinkers, Renegade has always been about helping its clients get the most impact out of limited resources. Working closely with our client partners, Renegade seeks out the most relevant, the most efficient and the most exponential means of acquiring and/or maintaining customers. In today’s “zap ‘em when you see ‘em” ad world, we believe impact is best achieved through the creation of interactive brand experiences, both of the physical (events, guerrilla, retail, etc.) and virtual (websites, games, viral, widgets, social media, etc.) varieties.  Though you may choose to hire us as your digital agency or your event agency, we stand prepared to be your 360° agency—the one that helps you cut through from start to finish.

OUR PHILOSOPHY

We’re out to transform the advertising industry from mere message pushers to genuine value providers via a profound philosophy we call “marketing as service.” We are quite certain “marketing as service” can help sharpen communication strategies and improve marketing ROI, especially if executed as “interactive brand experiences” versus more traditional advertising approaches. By creating interactive brand experiences that offer genuine service instead of mere messaging, Renegade experiences are transformative, moving a prospect to a customer, and a customer to a brand champion.
(Check out our Marketing as Service video on YouTube twurl.nl/2o8r5y.)

MEASURABLE RESULTS

Renegade programs are designed with metrics in mind, and consistently deliver concrete results. We have been recognized as Guerrilla Marketer of the Year four times and have received multiple Effies for marketing effectiveness for clients such as HSBC, Nike, Panasonic and Bluefly. Our digital campaigns have successfully driven sales, increased registrations and engagement, raised awareness and favorability, and spread buzz.  We have been awarded numerous Webbie and Web Awards for online excellence.

EXPERIENCED TEAM

Renegade’s account planning team makes sure that our ideas are based on genuine insights and that metrics are in place to monitor performance. Renegade’s creative group develops ideas that bridge the offline & online worlds and our experienced designers bring the ideas to life equally well in both domains. Renegade’s account service team makes sure that these programs are executed on-time, on-budget and with client glee.

HAPPY CLIENTS

Renegade clients recommend Renegade. 70% of our new clients come from client referrals. Four of our clients have taken us with them when they changed companies in the last 3 years. In our most recent client satisfaction survey, Renegade’s “Net Promoter Score” was 77, an extraordinarily high rating for any company. Due to our outstanding track record of delivering interactive brand experiences that truly cut through, our clients stay with us: Panasonic since 1994, Children For Children since 1999, Nautica since 2000, DoubleClick since 2001. Renegade consistently provides programs and systems that are scalable, reliable and on-time. We are also highly responsive to the needs of our clients and over-service them any chance we get.