The vision of SMACgig WORLD( Sense, Measure, Analyze, and Control) is to disrupt the way the distribution is done. Conventional distribution was characterized by a set of physical interventions at different levels between manufacturers till the end-user. With the advent of IT, Social media, and Digital communication in different hues, brands have started to communicate with the consumers directly and the communication has become two-way, instantaneous, and seamless. There is a need to reimagine, redefine and reconfigure the physical interventions alongside the seamless digital journeys. We either have large organizations chartering digitalization of their own journeys covering all their value chains or SMEs struggling to understand how to chart their own digital journeys through individual SaaS application Tools for different workflows or through PaaS platforms. Irrespective of the direction, SMEs have very high deficits of knowledge and scale of operation.