Subham Housing Finance has set new benchmarks and outstanding performance in the industry. For the first time, it has marked its victory in one of the largest market in the housing finance sector.
Their main focus is to help lower-Income families own their home. SHDFC was formed with the sole aim of focusing on helping these urban lower-income families have their own home by assisting with financing. They intend that irrespective of the source of income, they provide loans to each to help them in making a better home.
They found that a large number of financial institutions used to turn away a lot of customers who were creditworthy but could not provide evidence of their incomes/affordability by way of acceptable income documents. SHDFC was formed with the sole aim of focusing on helping these urban lower-income families get a loan with minimal documentation.
They have 90 branches across 12 states to consolidate more within their current geographies. They have disbursed loans to more than 30,000 families and aim at touching 100,000 in the next few years. They focus entirely on expanding their partner network and emphasize on the digital outreach program is as well. They are creating a high-performance work culture and foster accountability while remaining true to their core values.