Sobreo

Sobreo is a premium mixer brand that offers a unique and healthy alternative to traditional cocktail mixers. The company was founded in 2021 with the goal of providing health-conscious consumers with a high-quality and sustainable mixer that enhances the flavor and aroma of spirits.

Sobreo's six flavors are based on three distinct flavor profiles: bitter, citrus, and spice. The bitter flavor profile features French Gentian and Guatemalan Cardamom, the citrus flavor profile features Tuscan Juniper and Valencia Orange, and the spice flavor profile features Vietnamese Star Anise and Indonesian Cinnamon.

What sets Sobreo apart from other mixers is its commitment to using all-natural, organic, and sustainably-sourced ingredients. Sobreo is also free from artificial colors, flavors, and sweeteners, making it a clean and ethical choice for health-conscious consumers.

Sobreo is 100% alcohol-free, allowing it to be used in a variety of healthier cocktails made without alcohol. When mixed with alcohol, Sobreo's cocktails have fewer calories, carbs, and sugar than traditional recipes, making them a healthier option for those who enjoy a cocktail or two.

Sobreo's target audience is health-conscious drinkers and non-drinkers who are looking for a premium mixer that can enhance the flavor and aroma of spirits while also being alcohol-free. The brand's messaging and visual presentation are geared towards younger Gen Z drinkers, but the brand's messaging is also intended to be relatable to anyone who wants a healthier relationship with alcohol.

In addition to its commitment to using sustainable farming practices and working with partners who share their high standards of quality, health, and social responsibility, Sobreo also places a strong emphasis on sustainability and social responsibility. The brand's commitment to using sustainable practices and working with partners who share their high standards of quality, health, and social responsibility may be appealing to consumers who are looking for products that align with their values.

Sobreo is made with pure glacier water from the Rocky Mountains, adaptogen extract, and RSPO certified vegetable glycerin. Per serving of Sobreo is only 20 calories, 3 grams of net carbs (making Sobreo keto-friendly), and zero sugar. Sobreo is also certified as Vegan, Kosher, Halal, and Plant-Based.

Overall, Sobreo is a premium mixer brand that offers a unique and healthy alternative to traditional cocktail mixers. Its commitment to using all-natural, organic, and sustainably-sourced ingredients, along with its focus on sustainability and social responsibility, makes it an appealing choice for health-conscious consumers who prioritize quality, sustainability, and ethical production practices.