Solé was started by two best college friends, at USC, (Jake's, who just graduated, and Jonathan in "the real world") who became infatuated by fixies and the locals riding them by our school in Los Angeles. We couldn’t figure out why these simple, elegant bikes were typically so expensive so we spanned the globe in hopes of creating and selling a supreme designed, well built, simple, affordable bike. We love the idea of commuting by cycle, staying healthy and using our cars less, in combination of the rad fixie culture. You can find us featured in Inc Magazine, Entrepreneur, Vogue, The Huffington Post, Gilt Groupe, Forbes, CNN Money, Bloomberg, LACanvas, 944, and more. We've shipped bikes to every state and over 20 countries.Our humble fixie roots started in downtown LA, but now we call home in Venice Beach. You'll find us on the boardwalk or Abbot Kinney on the reg.