About

Founded in 2011 by former Simon & Schuster Vice President Suzanne Balaban and ex-NBC business development executive Elliot Balaban, BMM Worldwide emerged as a response to the globalized publishing industry’s need for a one-stop solution. The agency combines strategic publicity with tailored author brand development under one roof.

In addition to launching New York Times bestsellers across a wide range of genres, the branding practice helps authors extend their influence beyond the book through commercial ventures and brand-building initiatives.

The Balaban family’s roots in the book industry date back to 1840 with the founding of Balaban Press in Austrian Lemberg.