TangibleFX was born in Bristol in 2010 when Bristol University graduates and good friends Lee Arromba and Dan Newton combined their musical and technological minds to change the way that musicians interact with instruments forever. After designing some hardware prototype MIDI controllers, TangibleFX turned its focus towards iPhone applications so that they could reach musicians more quickly with their revolutionary concept.
Although a small company, TangibleFX has always taken a cooperative approach to business, working closely with local shops, artists, musicians as well as larger companies in the industry to refine and develop their products towards the musicians that are the centre of all their work.
There is a firm belief that “Fun Breeds Creativity” within the TangibleFX camp that comes from extensive user testing. When musicians are enjoying themselves, this is when they are most likely to create their most interesting and innovative music.
Musicians working together to create musical devices for the sake of good music.
An accomplished guitarist, bassist and producer, Lee has always had his sights set high in life. An unflustered determination and an uncompromising imagination propel this exuberant musical zealot towards certain success. During his time at Bristol University, Lee developed a body suit of accelerometers to control loops and effects whilst he played guitar. This was academically recognised by the Red New Enterprise Competition, which rewarded him with a cash prize and free patent for his potential business, ultimately leading to the creation of TangibleFX. It is rare to find someone with the drive to influence the world that Lee is blessed with, a quality that TangibleFX thrives off.
As a DJ, Drummer, Bassist, Producer and Promoter, music has always been the epicentre of Dan’s life. Although a secret geek at heart, it wasn’t until he started working on his final year project as an undergraduate at Bristol University that he found a way to combine this love for music and technology when he conceived and developed the Augmentalist. This was a system that allowed musicians to turn plug and play sensors (knobs, sliders, accelerometers, force sensors etc.) into musical controllers using the magic of MIDI. This was the first system of its kind to give the musician the power and his research was presented and credited at the TEI and NIME conferences as well as the Interactions magazine. Now still regularly gigging with two bands and DJing at his weekly nights in Bristol, Dan is perfectly situated within the industry bridge the gap between company and consumer.