The Annuitas Group was founded in 2005 with a mission to help our clients deliver a measurable return on their marketing and sales practices. As the recognized leader in marketing and sales process consulting, development and implementation, we have the expertise and experience to help clients achieve greater marketing and sales efficiency through effective lead management, marketing automation and demand generation programs.

The Annuitas Group is a Strategic Service Partner of Silverpop’s Engage B2B (formerly known as Vtrenz), the leading provider of integrated, on-demand marketing automation solutions. The Annuitas Group helps our clients analyze, develop, implement and automate their lead management processes enabling them to get the most value from their sales and marketing investments. Engage B2B (Vtrenz) empowers organizations of all sizes to generate demand for their products and services, close more sales and measure the impact of their marketing activities. In January 2009, international analyst firm JupiterResearch identified the Engage B2B (Vtrenz) solution as offering both the highest overall business value and highest market suitability among vendors in the marketing automation space.

"This relationship further demonstrates our commitment to delivering the highest value and best possible service to our customers. We understand that companies receive tremendous ROI from Silverpop's Engage B2B solution. Working with The Annuitas Group, we are now able to extend the benefits of our closed-loop lead management solution even further by providing a documented, proven process for success"

-Will Schnabel, Silverpop Vice President and General Manager of International Markets.