Denver, Colorado - How do you green a four-day convention that attracts more than 100,000 attendees?

Three Squares Inc. President Jaime Nack worked on the comprehensive plan which tackled the charge of reducing the event's overall carbon footprint including activities during the planning period all the way through to the Convention.  

As Director of Sustainability and Greening Operations for the DNC,  Nack implemented a plan which was unprecedented in size and scope and has been referenced as a leading industry case study for event greening. The plan included measuring the carbon footprint of the 4-day convention and incorporating measures to reduce the environmental impact of the following key areas: Offices, Transportation, Energy, Waste, Materials, Carbon Footprint Analysis and Sustainable Production.