Visión Marketing Partners (VMP)

Experience and Capacity to Perform

Visión Marketing Partners have proven “know how” and skills necessary to create, write and execute marketing, branding, business development, advertising, and public relations plans, as well as non-traditional, online and grassroots marketing techniques to help Clients meet or exceed goals. VMP writes research-based, strategic plans to ensure success.

Senior Partner Irma Calderón Woodruff has over 25 years of experience in all aspects of marketing: research and strategic planning; the creation and execution of TV, Radio and Print Advertising; Public Relations, including Employee Information, Media Relations, Relationship Building and Stakeholder Management;  Online and Direct Marketing; Grassroots and Non-Traditional Marketing, and Business Development Activities.  Visión Marketing Partners are expert consultants with a combined 150 years of experience in  all types of marketing techniques.  

    Consumer and Market Research
    Strategic Planning Based on Research
    TV and Radio Advertising
    Print:  Newspapers, Magazines, Billboards
    Public Relations:  Media, Employees and  Stakeholder Relationship Management
    Direct Marketing: Solo and Shared Mail
    Graphic Design, Illustration, Digital Photography        
Online:  Web Sites, Content, E-Mail Marketing, Blogs,
E-Newsletters, Database Management, Social Networking, Custom Software, Search Engine Optimization        
    Special Events and Promotions
    Business Development:  Lead Generation
    Collateral:  Brochures, Fliers, Newsletters
    Guerilla Tactics: One-on-One, Door-to-Door

Why Work with Visión Marketing Partners?  While VMP has physical office space, each VMP professional works from home or at Client premises for maximum productivity AND to keep overhead low passing the savings on to Clients, and to achieve greater value and ROI.  Clients work only with successful, experienced marketing, advertising and online professionals.  That’s the difference!  Partners include:
o     Janie Gonzalez, a specialist in local and global Web marketing solutions, and a 15-year practicioner of web technologgy and custom software development and applications to simplify business transactions
o     Lisa Bastian, an award-winning Certified Business Communicator with over 25 years of experience as a writer/editor for business magazines, and for publishing, advertising and marketing firms; she is past president of the International Association of Business Communicators in San Antonio
o     Diane Huth, a 25-year authority on growing brands, direct marketing and Hispanic marketing; she is president of SAVisión, the Hispanic Marketing arm of the American Marketing Association in San Antonio; she brings the capabilities of national media giant, Valassis
o     Rosalinda Angel, a film producer with a 20-year track record in the production and promotion of movies, videos and commercials; she has access to movies, talent, and producers in Mexico and the U.S.
o     Garbriela Barba, a 15-year professional translator who has handled hundreds of English and Spanish in-culture translations for Fortune 500 companies, government entities and nonprofits
o     José Antonio Calderón, an award-winning graphic designer who has, for 20 years, produced hundreds of original logos, print ads, brochures, fliers, posters, banners and other marketing collateral for Cintas, The San Antonio Express-News, the Cincinnati Symphony and many other businesses  

Our Powerhouse Success Formula:
Experience + Research + Client Input + Strategic Planning  =  RESULTS!

VMP is Happy to Provide Client References:
Perry Ellis International (Research), U.S. Army (PR), River City FCU (Customer Service Training), Frost Bank (Online Banking Translation), Souper Salad (National E-Mail Program), Advantage-Rent-A-Car (Custom Software),  DELL (Custom Software), Latino Magazine (Business Development), Le Salon di Bellezza (Business Development, Marketing, Collateral).

Please call 210.410.1214 for more information.  Or, e-mail irma@visionmarketingpartners.biz