About

Based in California, ARKtech is an online marketing agency specializing in reputation, maps marketing, local ranking and lead generation.

ARKtech offers a variety of signature services, packaged services and DIY resources to assist businesses to move beyond putting out fires and spinning their wheels on day-to-day management into using technology to come up with growth strategies to move a business forward, attract new customers, and reactivate former clients.

Would we be a good fit? ARKtech invited you to take a look at through our signature services below, the DIY resources, or packaged services and and then contact us for a complimentary 15 minute strategy session to decide if we are a match.

Reputation
Reputation is everything. In 2012, WIRED Magazine and TED Talks both highlighted the importance of reputation. This commentary came shortly after the transition of Google Places to Google Plus Local Business which combined search with social and reputation.

Reputation is now as important as your credit history. Think about it, how do reviews and testimonials (the online version of offline word-of-mouth) impact your decisions? The shocking fact is that consumers will select a competitor over your business if they see no reviews, poor reviews, or even one bad review. We can help you take control of the inbox and create, or help you repair, and then market your reputation.

New mentions and citations surface daily out in the cyber-jungle. Continuous reputation services are crucial to promoting the good and mitigating the negative. Most businesses cannot dedicate full time resources to online business reputation, so let us do it for you. We have a variety of options in packages or stand alone options.

ARKtech creates, monitors, manages or repairs your online business reputation so it can be marketed. We also put staff into reputation training so your business develops a solid reputation culture. A few actions we take:

Run a reputation analysis to identify initial issues in the vital influence directories.
Evaluate review and testimonial status online.
Review local business listing optimization status and social media platform presence.
Reputation proposal may include some or all of the following:
Analysis of reputation needs & specific strategy based on current status
Create or claim and optimize influence directory and social media accounts
Creation of marketing materials for reputation reviews & testimonials
Review Inbox or iReview Portal for consumers to leave reviews on business
Certificate of Authenticity for reviews collected
HIPPA compliant pseudonym or pen name options
24/7 monitoring of influence directories
Early detection alerts for positive and negative feedback
Response training on handling both positive and negative reviews
Website highlight page or sidebar for testimonials
Online promotion of favorable mentions
Reputation Training Center staff education portal
Advocacy and dialog with influence directories for filtered or suspect reviews
Reputation marketing as an ongoing service
Local Ranking & Lead Generation

Without the right strategy or know-how, local ranking can be difficult and unproductive. If your online presence isn’t getting enough relevant traffic, ARKtech can help with online marketing strategies that include local business listing optimization, off page and on page SEO and other strategies to put you on the map and on the first page of results.

Appearing in the sweet spots on the map in organic search engine results not only results in traffic, but also in lead generation if it is done right. Since we use a proprietary system of ranking, results are faster than traditional SEO. Some of what is included:

Ranking report
Website audit
Analytics assessment
Competitive research
Keyword analysis
Off Page SEO
Organic link building
Local citation correction
Influence directory and/or search engine directory submissions
Creation of marketing site
Creation or claiming and optimizing social media profiles and business listings
Call tracking and analytics
Secret strategies we can’t share here.

Our goal is to establish and maintaining long term business relationships with those we work with and to get consistency in your ongoing account management. You’ll love that we are carrier neutral (opting for the best options available for you) and can cut through the confusion of comparing multiple provider solutions, which can be difficult and time consuming to understand. Don’t hesitate to contact us for an audit or consultation to see how we can help.