For almost the last past three years I worked as PR for the luxury publishing house Assouline. I developed and managed global communication and press strategies for fashion, art, architecture, design and lifestyle books while collaborating with the world’s foremost brands (Coca-Cola, Matel), photographers (Jonathan Becker), architects (Calatrava), fashion brands (Chanel, Dior, Valentino), interior designers (Hunt Slonem, Carlos Mota, Miles Redd, Thierry Despond), and culinary masters (Daniel Boulud, Joel Robuchon). I conceived, planed and execute all special events and book launches, from managing logistics production and guest lists to wrangling coordinating guest arrivals and interviews. I generate press releases and other press kit materials for external and internal distribution. Posting our new books and pictures as well as covering book launches, client parties and many VIP parties. Over the years I have built strong relationships with key editors of top publications, newspapers, bloggers, social media influencers, trade fashion/beauty, and websites around the world.