Cheekie Charlie was born from a mother’s quest to design a product that would lessen wardrobe changes, laundry and ultimately, the chaos of life with a baby. The products have that unexpected surprise on everyday basics for your baby.

The launch product for the brand new line is a snap on bib and snapsuit set. The set includes 1 snapsuit with 3 adorable interchangeable bibs that are integrated into the snapsuit with 4 hidden snaps (without a bib, it appears to be your standard snapsuit). There is no extra fabric to irritate your baby’s neck, and all the bibs are terrycloth-backed to keep babies dry. The USA-made bibs are cowled with fun and trendy prints, so fashion meets function perfectly.