While stationed at Camp Lejeune with the 2nd Marine Division, Jeff Morin embarked on a venture of reselling military challenge coins online. After receiving a request for a Mother of Marine coin, Jeff realized there wasn’t anything available on the market that would meet his client’s need. He decided he would design and produce the requested coin himself, and soon after, his vision was a reality. After witnessing the effect this special piece had on his customer, he founded Coins For Anything, Inc. in November of 2002 with the goal of providing the finest custom-made challenge coins on the market and an inventory of unique, relevant designs for collectors. With more new ideas everyday, he sets into motion a continuous process of ensuring Coins For Anything's quality is unmatched by any competitor and has set a standard of excellence in customer service that is unparalleled.

Since Jeff’s first creation years ago, coins have dramatically grown in popularity for non-military applications including use as business cards, customer loyalty discount coins, employee recognition pieces, and more. He and his team of knowledgeable professionals readily take on new custom ideas and challenging designs with every order.