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Pune, India — CreatiVentures Publishing announces the release of Blooming Within: Neuro Emotional Bloom Theory (NEBT): A Guide to Healing and Growth, authored by psychologist and theorist Dr. Joji Valli. The book introduces Neuro Emotional Bloom Theory (NEBT), an integrative framework that brings together neuroscience, emotional psychology, and depth-oriented positive psychology to address emotional suffering, resilience, and human flourishing.

As contemporary mental health practice increasingly oscillates between symptom-focused interventions and simplified well-being narratives, Blooming Within offers an alternative perspective. NEBT proposes that emotional pain is not merely a deficit to be eliminated, but a biologically encoded and meaning-laden signal that can become transformative when consciously integrated. Emotions are conceptualized as dynamic neuro-emotional processes shaped by affective memory, learning, and neural plasticity.

Aligned with the Second Wave of Positive Psychology (PP 2.0), the book argues that sustainable well-being does not emerge from bypassing suffering, but from engaging it as part of psychological maturation and growth. NEBT reframes distress as a site where emotional, cognitive, and neural systems reorganize, either toward fragmentation or toward integration, depending on how pain is processed and contextualized.

A key contribution of Blooming Within is its articulation of Inner Bloom Therapy (IBT), the applied clinical model derived from NEBT. IBT translates theoretical principles into therapeutic practice, offering clinicians a structured yet flexible approach for working with trauma, chronic emotional distress, identity disruption, and existential anxiety. Rather than focusing solely on symptom reduction, IBT emphasizes neuro-emotional coherence, emotional integration, and narrative reconstruction.

Within this model, healing is understood as the cultivation of internal conditions such as safety, emotional attunement, and meaning, allowing the nervous system to reorganize maladaptive patterns. This positions IBT as particularly relevant for clinicians seeking approaches that respect both neuroscientific realism and the depth of lived emotional experience.

The book also responds to critiques of first-wave positive psychology, which has often been challenged for overemphasizing positivity while under-engaging with suffering. NEBT addresses this gap by embedding well-being within a broader framework of meaning, transformation, and ethical engagement with pain, while remaining clinically grounded and conceptually rigorous.

Written for mental health professionals, researchers, educators, and reflective practitioners, Blooming Within functions both as a conceptual foundation and a professional invitation to reconsider healing not as the erasure of distress, but as the integration of emotional experience into a coherent and growth-oriented life narrative.

Blooming Within: Neuro Emotional Bloom Theory (NEBT) is available as an eBook through all major international platforms including Kobo, Apple Books, and Barnes & Noble.

About the author
Dr. Joji Valli is a psychologist, researcher, and theorist whose work focuses on neuroscience-informed psychotherapy, integrative models of emotional healing, and ethical positive psychology. He is the originator of Neuro Emotional Bloom Theory (NEBT) and Inner Bloom Therapy (IBT).