CustEx was founded in 2012 by entrepreneur Daniel Curran, formerly VP of Strategic Planning at Western Digital Corp. It is currently privately held and funded. The Silicon Valley startup includes a Management Team and Advisory Board of 27 from world-class companies. The company provides a uniquely empowered Customer experience where Customers are equal in power with Vendors for the first-time ever. CustEx prides itself on sound ethical judgment, integrity, and advancement through merit for the team, as it does for its members.