dJAX DMP integrates with the ad networks, ad exchanges, DSP and SSP. Marketers analyse data and arrive at a baseline profile of audience they intend to target. This processed data is used accurately and effectively to target audience across ad networks and ad exchanges.
Marketers use the processed data to plan and automate their advertising. They can use the information to aid their cross platform advertising and make sure they get the most out of their campaign. Likewise the publishers enjoy data security and an increased CPM with dJAX Data Management Platform. dJAX DMP manager, a unified platform that integrates all data and is utilized in numerous ways by marketer, publishers and networks to stay ahead in a data driven market