Decorating Den Interiors was founded in 1969 and has been the premier interior decorating franchise in the U.S. and Canada ever since. Franchisees are provided extensive training in sales, marketing, business management, product knowledge, interior design, and personal growth. The company also provides its 450 franchise owners and decorators in the U.S. and Canada with access to over 100 manufacturers and distributors of interior decorating products, which greatly enhances the franchisees’ scope of design work and breadth of customers, ranging from residential to light commercial.
Decorating Den also participates in the VetFran Program, created by the International Franchise Association, by offering recently returning military veterans a discount on their initial franchise fee, to help them transition into civilian life. The company recently announced a major growth plan to capture 10% of the home furnishings market in the U.S. and Canada. It also is exploring international opportunities commencing in 2011.