About

Introduction

No meat is more tender or delicious than that from Donald Russell, Royal Warrant holder and Britain's leading mail order meat supplier. Based in Aberdeenshire, Scotland, we are a pioneering mail order and online butcher who use only time honoured methods to guarantee the best you'll ever taste.

The range we specialise in is a broad and uncompromising one and all the traditional cuts, including naturally reared beef, pork and lamb, can be found along side some more contemporary classics like our range of gourmet seafood, game and veal. Following customer's requests, we have also recently launched a range of desserts and chef made meals which really bring home the company's mission statement - to provide you with a complete gourmet dining experience in your own home.

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A brief history

Having taken our name from co-founders; Scottish farmer William Donald and Master butcher John Stone, who traded under "Russell Meats", Donald Russell opened its doors to trade customers in 1974. But demand from the chefs to have our produce in their own homes was so high, that Donald Russell Direct was born and of course still delivers to households across the UK today. We still supply some of the most reputable names in the restaurant industry too from our London office where we can be nearer to many of our trade clients.

We've come a long way in our 36 year history, and over the past decade donaldrussell.com has managed to build a reputation as THE place to buy meat online. This is an up-to-the-minute way of purchasing your goods with cooking tips and advice available at the click of a button.

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What makes us different?

Donald Russell has built its reputation on a number of unique factors below and kept it through an uncompromised commitment to excellence.

We never compromise on quality, and this is never more evident than when sourcing our meat. Having decades of experience in the buying and selection business, there is no better qualified purchasing team than ours to hand select the finest produce for you.

Only the best producers qualify to supply our meat and the welfare of their animals must be paramount as this yields the most tender and flavoursome meat - something that our buyers have an expert eye for. It is important that the animal must have good conformation (an even fat covering to you and me) and excellent marbling - to a trained eye this is obvious and nothing less will do. This is, however, only half the process and the meat is then hung the old-fashioned way on the bone, here in Inverurie, to allow the rich flavours to develop and for tenderness to optimise.

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The standard of our butchery

Founder of Donald Russell, John Stone, co-wrote The Meat Buyers' Guide, a classic text for butchers which established industry-wide standards for cutting, and helped earn him an MBE for services to the meat industry. These standards have been rigorously upheld through the years, and so Donald Russell's richly deserved reputation for immaculate butchery lives on through our current butchery team.

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Traditional maturing

Most modern meat suppliers simply do not allow their meat to mature, so it becomes tough and flavourless when cooked. At Donald Russell, we use traditional methods to mature our beef and lamb for up to 21 days, allowing time for the rich flavours to develop and for the meat to become incredibly tender.

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Product development
Achieving great results is easy when your ingredients are this good. Because all products are prepared to such a high standard then careful cooking is required to enjoy them at their best. Our Head Chef Stefan has written guides and recipes to cover our full product range, all of which are available with your order and on request.

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Our customer service
At Donald Russell we pride ourselves on the reputation we have built for the unbeatable service that we provide to our customers. Every member of staff is given in-depth product training including cooking demonstrations and product tasting which allows them to give you the very best service possible whether you are looking for advice on what to buy or how to cook it.

Remember, if you are not completely satistfied with your purchase, all of our products come with our unique guarantee - your money back if you've ever tasted better!