GetUp

GetUp Energy Bites is a New York–based natural snack brand redefining how consumers experience caffeine. Each pouch contains delicious, crunchy granola bites crafted with clean, functional ingredients — 100 mg of caffeine, 0 added sugar, no seed oils, and a vegan, gluten-free recipe designed for modern, active lifestyles.

Whether before the gym, during work, or on the go, GetUp delivers the energy of a cup of coffee in a convenient, portable format without the crash or compromise. The brand’s mission is simple: to make energy effortless, healthy, and accessible for everyone.

After launching in New York City’s delis and bodegas, GetUp expanded nationwide through Sprouts Farmers Market’s “New For You” innovation set, while building a loyal community of customers who value transparency, taste, and clean energy.

Every bite embodies GetUp’s belief that energy should feel good — not just physically, but in how it’s sourced, made, and shared. With over 200,000 organic views across social media, GetUp’s founder-led story continues to inspire a new generation of mindful consumers to get up, get active, and stay fueled naturally.