Fantasy Fines aspires to be the world’s first stage for sports enthusiasts to not only voice their opinions, but to use those opinions to generate positive real world action. Initially, the company offers fans the ability to hold public sport figures accountable for their actions through public opinion expressed and measured via the virtual fine mechanism. Subsequently, the company will present sports figures the opportunity to repair their approval level among Fantasy Fines users by encouraging donations to charitable organizations in exchange for positive press coverage.