Fashion Bloc aims to create a bridge between Western audience and talented designers from Eastern Europe by helping the designers reach their international customers.
Our mission is to show the world that Eastern Europe (including the Baltic States and Central Eastern Europe) is a hidden fashion gem growing and producing talented, forward thinking, internationally oriented fashion artists and creativity overall. Fashion is not just London, Paris, Milan and New York.Fashion is Kiev, Vilnius, Tallinn, Lodz and many more European cities. By promoting fashion designers from former Eastern Bloc countries (yes, right, this is what Fashion Bloc stands for) we also promote these countries minimizing a gap between Eastern and Western Europe.
www.fashionbloc.co.uk will be filling a gap in the fashion industry by not only promoting diversity but also introducing new names, affordable designer fashion and much more - a possibility to actually discover different European cultures.
E-Commerce is one of the most growing business in the fashion industry (clothing being the second most sought item bought online after books). Only in UK people spent £91 bn shopping online in 2013. This number is growing. And thus it might be the right timing to jump on the ship.
We have already built successful relationship with fashion designers and fashion organisations in Belarus, Croatia, Estonia, Latvia, Lithuania, Poland, Serbia and Ukraine and the list is growing - we will be updating you about our progress.
Fashion Bloc will not be an E-Commerce in the usual perception, it will be a fashion art gallery where you can meet, explore and buy designer fashion and more learning about the culture, ideology and history of every item, each designer and even a country of origin. We celebrate #madeineurope.