Marketing and public relations consultant working with business owners to strengthen the company's brand, generate social media activity, act as content management officer, and marketing collateral development.
I work one-on-one with small business owners business professionals with marketing and public relations strategies. Many small business owners and sole proprietors do not have an in-house marketing or public relations department, but are in need of someone to assist them in enhancing brand awareness in traditional and social medias, create marketing collateral, and act as the content manager for the website, business materials, and press relations.
With over 15 years of marketing and public relations experience, I fill the marketing and public relations department void in a consultation capacity. Together we identify the goals of the company, develop specific strategies, and prioritize tactics to reach the desired results.
I believe in the power of mixing traditional media with social media, and while working with companies I provide strategies regarding both mediums to generate leads and referrals that result in increased business.
I am a frequent speaker for a variety of audiences in the Salt Lake Valley talking about workplace flexibility, social media, marketing, and market development. I also served as a competitive event judge at the 2012 International DECA Career Development Conference, judging the Creative Marketing Project segment.
I graduated with a BS in Communications and a minor in Business. I also earned an executive program certification from Kellogg School of Management in Chicago, IL for MassMutual. I am active in the community serving on a variety of committees and boards. Most recently, I was nominated as Woman of the Year for the Women in Insurance and Financial Services national organization.