About |
Fireflies Management is an independent senior freelance PR consultancy founded by Maria Jordan, helping founders, scale-ups and purpose-led organisations shape narratives that build trust, strengthen reputation and drive meaningful visibility.
With more than 15 years of PR experience, 200+ campaigns delivered and work spanning 30+ countries, Fireflies combines senior, hands-on PR expertise with an approach designed for today’s AI-driven media landscape. Clients work directly with the person developing the strategy and delivering the work, providing the senior counsel of an agency without the traditional agency structure.
Services include earned media and trusted coverage, PR campaigns and brand activations, crisis and issues management, leadership coaching and media training, funding-round PR and flexible ad-hoc PR support.
Fireflies specialises in NGO and purpose-led communications, technology and AI, genealogy and heritage, sport and major events, travel and hospitality, and lifestyle and consumer PR.
Experience includes work with globally recognised brands and organisations including Wimbledon, Lamborghini, Roland-Garros, Jumeirah Hotels & Resorts, MyHeritage, Netflix and OPPO.
At the centre of Fireflies’ approach is the belief that authentic human connection has become even more valuable in the age of AI. The consultancy combines global reach with local understanding to develop stories and communications strategies that resonate with people, earn credible media attention and deliver measurable results.