iT Factor Agency is a boutique PR Firm that specializes in the Fashion, Beauty, Lifestyle and Entertainment Industries. iT Factor Agency offers public relations, event planning/management, company branding, image consulting and model management services. We are specifically focused on gaining clients in the fashion industry. Our goal is to produce creative, out-of-the-box events and media campaigns that will make our clients stand out from the rest. The agency’s goal is to work intimately with our clients to assure major attention to detail to guarantee that all of their needs are met.