InsuraMatch, a new venture from The Plymouth Rock Group of Companies, is a leading online property / casualty insurance agency. Its differentiating “match” algorithm, based on proprietary research conducted with 2800 insurance customers, offers each consumer a personalized shopping experience by matching them with the company and coverage that best suits their specific circumstances. The online quoting system considers customers’ personality and preferences and computes a compatibility level with each carrier. Quotes are then displayed by order of compatibility score, with full price transparency. InsuraMatch is pleased to represent a blend of national carriers, strong regional companies and niche insurers, specializing in certain markets / products. Headquartered in Boston, Plymouth Rock Assurance is a leading auto insurance carrier serving Massachusetts, Connecticut and New Hampshire. Plymouth Rock Assurance has an “A-/Excellent” rating from A.M. Best, the insurance industry’s premier independent rating service. It is part of the Plymouth Rock Group of Companies, which together write and manage over $1 billion in auto and home insurance in the Northeast. For more details and to get a personalized quote in minutes, visit www.InsuraMatch.com.