The Intilery platform captures customer behaviour, analyses that behaviour and makes decisions in real-time. The Intilery platform responds to customers over the customers preferred channel to maximise customer engagement to help drive conversion and retention. The omni-channel Single Customer View and Data Planning System enables clients to build customer centric journey plans that result in increased revenues.

The ability to define, identify, target and engage with individual customers with their needs in mind, by managing the in-game/in-event experience and provide immediate personalised messaging to the customers preferred channel, is the ultimate goal of all gaming operators.

Intilery has implemented a real-time AI led Customer Data Platform, Decision Engine and Omni-Channel Messaging Hub, to deliver real-time relevant personalised messages to customers based on their behaviour, previous interaction and also on their future needs utilising Machine Learning and Artificial Intelligence.