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Perhaps you own a company and are holding some kind of business event. If you will be selling drinks—whether alcoholic or not—you can include custom koozies with everyone’s purchases. On the koozies, you can boldly proclaim the name and logo of your company, the event, and the year. As you organize the events that will occur and handouts that will be presented to those attending your business event, koozies should clearly be on the list. Since they are useful for any beverage cooling situation, the guests at your event will use their custom koozies months and even years from now, each time being reminded of your company.