Our mission is to bring the latest news and information of the lingerie/intimate apparel industry to both the consumer and the retailer. We are committed to provide vendor agnostic information so consumers can make a confident decision about their purchases.

For this reason, our product reviews are never sponsored. While vendors may provide us with samples for review, they cannot pay to have a favorable review. Our reviews will be totally honest and truly represent our opinion only. Our only boss is the consumer.