The MadHouseMNL Group started in 2012 with an online magazine, MadHouseMNL. It produces a lifestyle and fashion stories/beats in a bi-monthly circulation, which then became monthly. From the online magazine it became MadHouseMNL.com, a website that provides "Stories & Styles" beat of reporting to its over 250,000 readers monthly.

In 2013, the group produced MadTV, a podcast and webshow that is being run like a TV-magazine show, hosted by top bloggers from the Philippines: Dani Barretto, Mikyle Quizon, Ana Gonzales, Miko Carreon, Angeline Rodriguez, and most recently David Guison. For its first season, Seph Cham was also part of the main hosts.

Simultaneously the group also provides services such as Graphic Designs, Online PR, Branding and Talent Handling.